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MartechView
Martech
Adtech
Attribution
Campaign Orchestration
Customer Data Platform (CDP)
Email Marketing
Mobile and App Marketing
CX
Contact Center
Conversational AI
Customer Service
CX Metrics
Loyalty
Personalization and Privacy
People
Research
Playbooks
Reports
White Papers
What to Read Next
Linkedin
Featured Posts
Designing AI That Feels Human—Without Crossing the Line
January 19, 2026
Featured Posts
Why More Marketing Data Keeps Making Us Dumber
January 15, 2026
Featured Posts
The AI Maturity Gap Holding Modern Marketing Back
January 13, 2026
MARTECH
Featured Posts
Why More Marketing Data Keeps Making Us Dumber
January 15, 2026
Featured Posts
The AI Maturity Gap Holding Modern Marketing Back
January 13, 2026
Martech
How Pharma Marketing Can Prove ROI—and Change Care
January 8, 2026
Martech
When Bad Data Breaks the Sales Pipeline
January 6, 2026
WHAT TO READ NEXT
Madhive Appoints New Revenue and Operations Chiefs
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Eagle Eye Pushes Personalization From Promise to Scale
January 19, 2026
E-commerce Growth Returned—but Only for a Few Brands
January 19, 2026
Why Better Data, Not Better AI, Drives Results
January 15, 2026
Limelight Unveils Tool to Triple Programmatic Ad Revenue
January 15, 2026
PEOPLE
Featured Posts
Designing AI That Feels Human—Without Crossing the Line
January 19, 2026
Featured Posts
CX Is Noisy. Human Connection Cuts Through
January 12, 2026
People
Human-in-the-Loop Isn’t a Crutch. It’s the Safety Net.
January 5, 2026
People
MartechView 2025 Contributors: Shaping the Future of Marketing
December 31, 2025
People
Why ‘Customer-Centricity’ is the Wrong Question (and What Leaders Should Ask Instead)
December 1, 2025
People
The Spotify of Food? How Noahs Plans to Rewrite Retail, Restaurants, and the Future of...
November 17, 2025
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CUSTOMER EXPERIENCE
Conversational AI
Can AI Fix the “Workslop” It Created?
December 25, 2025
Contact Center
Connection Is the New Currency of Customer Experience
December 16, 2025
Customer Service
When Self-Service Stops Serving the Customer
November 18, 2025
Personalization and Privacy
Tariffs Test How Much Price Pain Shoppers Can Take
October 28, 2025
ADTECH
Will AdCP Be Advertising’s Next Great Standard?
December 11, 2025
Is the Store the Next Big Media Channel?
December 9, 2025
Can Cloud Curation Save the Open Internet?
December 4, 2025
Digital Omnibus: The EU’s Bold Move to Rewrite the AdTech Rulebook
November 19, 2025
Is Advertising Finally Trading Hype for Clarity?
November 13, 2025
LOYALTY
Loyalty
The Treat Economy: How Small Luxuries Boost Retail Returns
September 23, 2025
Loyalty
Can AI in Retail Win Trust Before It Loses Customers?
June 20, 2025
Loyalty
Rewriting the Rules: Gen Z, Authenticity, and the Future of Loyalty
March 24, 2025
Loyalty
Personalized Travel Rewards: The Key to Customer Loyalty
October 15, 2024
Loyalty
From Legacy to LaaS: The Evolution of Loyalty Programs
July 30, 2024
Loyalty
Beyond Rewards: Redesigning Loyalty Programs for the Modern Customer
March 4, 2024
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